Thursday, October 6, 2011

Week 6: Top-Down

I looked at this photo and I instant recognized two males at a gas station. One male is pumping gas into his car and the other is literally pumping gas. When I look around what was perceived as a man behind the gas station pumping out gas was actually just an advertisement poster. The poster was cleverly designed so that we fixate on this irregularity and then from our constant eye movements to gain more information, we see the smaller orange box with what the advertisement is saying in text form. I picked this image because I want to work in the advertising field from the visual side of designs and this was a really clever idea. Also the way that the person is cramped in the advertisement has the dimensions match what we would think is the inside of the gas station thingy. Since most of use don't actually know what's inside it, this is a great way to captivate user attention.

Photo from: http://www.usernetsite.com/advertisement/funny-print-advertisements.php

No comments:

Post a Comment